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Beach Thorncombe

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tidesofentropy.co.uk 17 July 2025

Ironic that an economic development site is in such a predicament.

Reminds me of the occasion I found myself sitting in on a business talk at the premises of a private Dorset company where the proud owner introduced herself with a 5 minute talk enlightening her audience, (us), on the importance of first impressions.

Using her own business as a template to share the wisdom of her commercial success, after her speech, the owner invited comments from her audience.

Hand raised, I was on my feet in seconds.

“You mentioned the importance of first impressions”, I reflected and, after a short pause, added, “And I agree with you”, allowing a slightly longer pause before asking;

“So tell me. WHY are there discarded cigarette butts and weeds nearly a foot tall either side of your entrance doorway?”

The audience, (now my audience), gasped.

The business woman froze.

After the talk, most folk went for coffee at a reception area.

I navigated myself to the company’s kitchen facility and found a dustpan, brush and a pair of scissors.

“First impressions count” is a decent maxim.

“Lead by example” is a better one. 🙂

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